435 N. Michigan Avenue
President, Tribune Content Agency
Joycelyn Winnecke oversees Tribune Content Agency, the global syndication and licensing arm of Tribune Publishing. Working with a vast portfolio of the world's best sources and influential brands, TCA delivers a daily news service and syndicated premium content to 2,000 clients in 100 countries. Winnecke's team recently launched Tribune Content Agency Video Network, offering video from 150 sources to publishers and advertisers. Joycelyn Winnecke previously was Vice President/Associate Editor for Chicago Tribune, developing new business models for media and journalism and directing strategic initiatives to increase audience and revenue. Her team created Blue Sky Innovation, Printers Row Journal and Trib Nation, the audience engagement program that brings Chicago Tribune to life through events. Winnecke helped the newspaper increase coverage of women and issues of interest to women.
Joycelyn Winnecke earned an MBA from University of Chicago's Booth School of Business and a bachelor's degree from the University of Southern Indiana. Winnecke previously worked as Associate Managing Editor for national news at the Chicago Tribune, and before that was Managing Editor at the Chicago Sun-Times. She began her journalism career at age 16, writing obituaries and taking high school basketball scores at her hometown newspaper in Evansville, Ind. Winnecke worked as a reporter in Washington, D.C. and City Editor at the Indianapolis Star. For 10 years, she wrote a widely distributed column on food and cooking for Scripps Howard News Service.
Joycelyn Winnecke is active in The Chicago Network and The Economic Club of Chicago. She serves on the board of directors for YWCA Metropolitan Chicago and as a member of the President's Advisory Board at Governors State University. . Joycelyn Winnecke is interested in women's issues and food, cooking and restaurants. Winnecke lives in downtown Chicago with her 15-year-old daughter.